What is Mashvisor?
Mashvisor is an investment property analytics platform that delivers rental income projections, cap rate analysis, short-term rental (Airbnb) revenue estimates, neighborhood heatmaps, and investment opportunity scores for properties across the U.S. Real estate agents use it to advise investor clients and prepare data-backed investment analyses.
At a Glance
- Rating4.5/5
- CategoryMarket Analysis
- Best forAgents who want data-backed pricing, neighborhood insight, or investment context.
- Pricing noteFrom $49.99/mo (annual); no refunds. Verify at mashvisor.com/pricing.
- UpdatedMay 2026
Quick Verdict
★★★★★ 4.5/5 starsMashvisor is the most useful investor-analytics platform we've tested for real estate agents working with rental investors, particularly in short-term rental markets. The combination of long-term rent data, short-term rental analytics, heatmaps, and property-level ROI modeling handles 80-90% of the analysis workflow that investor clients expect their agent to support. For agents with investor-client books, the Standard tier at $899/year pays back in the first two investor deals closed with Mashvisor-sourced analysis.
The honest caveat is that Mashvisor is a specialist tool. Residential agents working only with primary-residence buyers will never justify the subscription. Agents with 10%+ investor clients will find it one of the best-ROI specialized tools available. The no-refund policy adds real commitment weight — evaluate carefully before subscribing.
Related optionsVisit Mashvisor → Overall Quality 4.5 Ease of Use 4.6 Pricing Value 4.3 Real Estate Fit 4.5 Features 4.4 Customer Support 4.2
Bottom line: Mashvisor scores 4.5/5 across the dimensions above.
What Is Mashvisor?
Mashvisor is an investment property analytics platform headquartered in San Francisco. It aggregates MLS data, vacation rental data (Airbnb, Vrbo), and neighborhood-level rental market data to produce property-level investment projections — cap rates, cash-on-cash returns, short-term rental revenue estimates, and investment opportunity scores.
Unlike general real estate tools, Mashvisor is purpose-built for the buy-and-hold investor analysis workflow. Its heatmaps let agents and investors visualize which neighborhoods within a metro have the strongest returns, and its STR regulatory database tracks short-term rental rules across 500+ U.S. cities — a critical data layer for any Airbnb investment analysis.
How Real Estate Agents Can Use It
The highest-ROI workflow for Mashvisor in a real estate practice is investor-meeting preparation. Before every investor-client meeting, pull 3-5 candidate properties from Mashvisor with full analytics (cap rate, cash-on-cash, long-term rent projection, short-term rental projection, neighborhood opportunity score) and generate PDF reports. Walk into the meeting with printed reports in hand rather than "let me do some research and get back to you." This single workflow shift positions you as a sophisticated partner rather than a transactional buyer's agent, and investor clients pay for sophistication with larger portfolios and referrals.
The second workflow is submarket identification for new investor clients. When an investor says "I want to invest $500K-1M in the Phoenix metro area," rather than asking them what neighborhoods interest them, open Mashvisor's Phoenix heatmap and show them the three highest-opportunity submarkets by cap rate. This shifts the conversation from "where do you want to invest" (which most investors can't answer) to "these are the three submarkets with the best current returns — which one fits your risk profile?" (which they can answer).
The third workflow is STR regulatory diligence. When any investor considers a short-term rental investment, Mashvisor's STR regulatory database should be the first stop. A 15-minute check on the target city's rules — permit requirements, owner-occupancy rules, grandfather provisions — prevents the six-figure mistakes investors make when they buy an STR in a market that's about to restrict or ban them.
Key Features
Nationwide Property Analysis. Pull investment analytics on any property or neighborhood across the US. Long-term rent projections, short-term rental revenue estimates, cap rate, cash-on-cash return, occupancy forecasts.
Short-Term Rental (Airbnb) Analytics. Proprietary short-term rental data for 500+ cities. Daily rate estimates, occupancy rates, revenue projections, and regulatory-risk flags (cities with STR restrictions).
Long-Term Rental Analytics. Traditional rental market data including median rent by neighborhood, rent-to-price ratios, and vacancy indicators.
Heat Maps. Visual neighborhood-level overlays showing which areas of a city have the highest cash-on-cash returns, cap rates, or short-term rental revenue. Useful for identifying investment submarkets before drilling into individual properties.
Property Finder with Investment Filters. Search MLS listings with investment-specific filters (minimum cap rate, minimum cash-on-cash, minimum rent-to-price ratio) that don't exist in standard MLS search.
Investment Opportunity Score. Machine-learning-generated score (0-100) for each property indicating how strong the investment opportunity is relative to comparable properties. Useful as a first-pass filter.
Side-by-Side Property Comparison. Compare up to 5 candidate properties on key investment metrics simultaneously.
Excel Exports. Download analysis data to Excel for inclusion in investor presentations or further custom modeling.
PDF Property Reports. Generate branded PDF reports for investor client meetings (Professional tier).
Multifamily Support (Professional tier). Commercial and multifamily listing analysis for up to 3 cities by request. Good for agents expanding from SFR to small commercial investor clients.
API Access (Enterprise). For agents building custom investor workflows or integrating Mashvisor data into their own tools.
Short-Term Rental Regulations Database. City-by-city STR rule summaries covering 500+ US cities. Critical risk-awareness layer for investors considering STR properties in jurisdictions with evolving or restrictive rules.
Vacation Rental Property Management Add-On. Separate product line ($11/month starter) for investors who want to self-manage STR properties including bookable website, channel manager, and property management system.
Pricing
Mashvisor offers four Find & Invest plans plus a separate vacation rental management product. Annual billing is meaningfully cheaper than quarterly.
Find & Invest Plans (core analytics):
| Plan | Annual (per month) | Quarterly (per month) | Key Capability |
|---|---|---|---|
| Lite | $49.99 | $49.99 | Rent estimates, ROI projections, Investment Opportunity Score, STR regulatory database for 500+ cities |
| Standard | $74.99 | $99.99 | + Nationwide property discovery, heatmaps, side-by-side comparison, 20 Excel exports/mo |
| Professional | $99.99 | $119.99 | + Multifamily listings (3 cities), 60 Excel exports/mo + PDF reports, upload and analyze listings |
| Enterprise | Custom | Custom | + API access, 10-year historical data, bulk downloads |
Vacation Rental Management Plans (separate product):
| Plan | Annual (per month) | Key Capability |
|---|---|---|
| Starter | $11 ($132/yr) | Bookable website, property management system, channel manager, Airbnb/Vrbo/Booking integration |
| Enterprise | Custom | For 100+ rental portfolios |
- No contract — cancel anytime online.
- No refunds offered per Mashvisor's stated policy. Model the subscription commitment before committing.
- Annual billing saves meaningfully vs quarterly on Standard and Professional tiers.
For real estate agents with an investor-client book, Standard at $74.99/month annual ($899/year) is the sweet spot — nationwide search, heatmaps, comparison, and 20 exports per month cover most agent workflows. Professional at $99.99/month makes sense if you generate frequent PDF reports for investor meetings or work multifamily.
What We Like
✅ Pros
- ✓ Short-term rental data is differentiated. Most MLS and valuation tools don't model STR revenue; Mashvisor does it well.
- ✓ Speed-to-insight is the killer feature. Investor questions that took 2-4 hours of spreadsheet work now take 2-4 minutes in Mashvisor.
- ✓ Heat maps are useful. The visual submarket-level view helps agents explain "why this neighborhood" to investor clients.
- ✓ Opportunity Score works as a first-pass filter. Not a substitute for judgment, but useful for narrowing a 200-listing search to a 20-property shortlist.
- ✓ Nationwide coverage. Agents working with out-of-state investors (common in high-income markets where local agents do deal sourcing for out-of-state money) get value in every market.
- ✓ STR regulatory database is valuable. The regulatory layer prevents investors from buying into markets where STR rules are tightening.
- ✓ PDF reports are presentation-ready. Professional-tier PDF exports match or beat what most agents produce by hand.
- ✓ Multifamily coverage (Professional tier). Expands the use case from SFR to small commercial.
❌ Cons
- × No refund policy. Dissatisfied customers can cancel but don't get their money back. Model carefully before committing to annual billing.
- × Data quality varies by market. Primary markets (top 50 metros) have strong data; tertiary markets may have thinner comps and less reliable STR revenue estimates.
- × STR revenue estimates are model outputs, not certainties. As with any STR projection tool (AirDNA, PriceLabs), Mashvisor's numbers are scenario outputs — actual revenue depends on pricing strategy, guest experience, and seasonality.
- × Cost adds up. $75-100/month is real money for agents who use Mashvisor only sporadically. High-volume users get clear ROI; low-volume users may not.
- × User interface is dense. The amount of data presented is useful but overwhelming for first-time users. Expect a 2-3 hour learning curve to become productive.
- × Not an MLS replacement. Mashvisor supplements your MLS — it doesn't replace it. You still need MLS access for offer submission, co-op agent workflow, and listing history.
- × Competitors are strong. AirDNA (STR-specific), Rabbu, Airbtics, and DealCheck all compete in adjacent or overlapping niches. Evaluation before commitment is worth the time.
What to Consider Before Buying
- No refund policy. Mashvisor’s stated policy is no refunds. You can cancel future billing, but payments already made are not returned. Evaluate with the free trial or Lite plan before committing to annual billing.
- Data quality varies by market. Top-50 metro areas have strong coverage; smaller markets may have thin rental comps and less reliable STR revenue projections. Check coverage in your specific market before subscribing.
- STR projections are model outputs, not certainties. Mashvisor’s short-term rental revenue estimates reflect modeled averages; actual results depend on pricing strategy, seasonality, listing quality, and local competition.
- Not an MLS substitute. Mashvisor supplements your MLS — you still need MLS access for offer submission, co-op agent workflows, and accurate listing history.
- Higher tiers are required for full functionality. Heatmaps, side-by-side comparison, and PDF reports require Standard or Professional. The Lite plan is limited for serious investor-advisory work.
- STR regulatory landscape changes fast. Mashvisor’s regulatory database is a starting point, not a legal opinion. Verify current rules directly with city/county offices before advising investor clients on STR viability.
Investment Data / Real Estate Compliance Notes
- Investment projections are estimates, not certainties. Mashvisor cap rates, cash-on-cash returns, and STR revenue projections are model outputs. Present these as scenarios to investor clients, not promised returns. Past rental performance does not promise future results.
- STR rules change rapidly. Mashvisor’s regulatory database is a starting point. Verify current STR ordinances directly with city or county authorities before advising clients on short-term rental purchases. An STR ban enacted after purchase eliminates the investment thesis.
- Agents are not investment advisors. Discussing ROI, cap rates, and investment strategy is within the scope of a real estate agent’s role when it relates to a specific property transaction. Advising generally on investment strategy or portfolio management may exceed real estate license scope. Know your jurisdiction’s rules.
- Fair housing applies to investment recommendations. Do not steer investor clients toward or away from neighborhoods based on demographic factors. Focus on the financial metrics Mashvisor provides.
- Disclose data sources to investor clients. When presenting Mashvisor analysis, note that projections are modeled estimates based on market comparables, not independently audited financial data.
Alternatives
| Tool | Best For | vs Mashvisor |
|---|---|---|
| PropStream | Off-market leads, comps, property data | Lead generation focus; Mashvisor focuses on investment analytics |
| HouseCanary | AVM data, market forecasts | Enterprise AVM; Mashvisor is investor-analytics for self-serve users |
| Altos Research | Weekly market stats for sphere nurture | Market-level trends; Mashvisor is property-level investment math |
| DealCheck | Per-deal investment calculators | Calculator-focused at lower price; Mashvisor has broader market-data depth |
Who Should Use It?
Best For:
- Real estate agents with a meaningful investor-client book (10%+ of transactions are investor-driven).
- Agents specializing in short-term rental (Airbnb/Vrbo) markets where STR analytics are essential.
- Agents working with out-of-state investors where neighborhood-level data is needed to support remote-investor decisions.
- Agents expanding from primary-residence to investor services and needing a credibility-building analytics tool.
- Small-multifamily specialists who need property-level investment math on commercial residential deals.
- Brokerages building investor-services divisions wanting a standardized analysis toolkit across agents.
Not Best For:
- Traditional residential agents working with primary-residence buyers only.
- Agents doing fewer than 3-5 investor deals per year — the subscription cost outweighs the occasional need.
- Agents in markets where MLS already provides rental data (rare, but some MLS feeds include long-term rent data).
- Agents who won't invest the 2-3 hours to learn the interface properly — the tool rewards familiarity.
- Investors doing exclusively hard-money fix-and-flip work where Mashvisor's buy-and-hold analytics don't apply.
Is It Worth It?
For agents who regularly advise investor clients, Mashvisor delivers clear ROI. Standard at $74.99/month annual gives you nationwide property search, heatmaps, comparison tools, and 20 Excel exports per month — enough to prepare comprehensive investor presentations. If one Mashvisor-backed deal per year closes that otherwise might not have, the subscription can be worth the cost if the workflow produces enough real client or transaction value. The caution: Mashvisor’s no-refund policy means you need to be confident about your investor-client volume before committing to annual billing. Start with the Lite plan or a quarterly plan to test your actual usage pattern first.
FAQs
What does Mashvisor do?
Mashvisor delivers investment property analytics — cap rates, cash-on-cash returns, long-term and short-term rental projections, neighborhood heatmaps, and investment opportunity scores. It also provides a short-term rental regulatory database covering 500+ U.S. cities.
How much does Mashvisor cost?
Mashvisor’s Find & Invest plans start at $49.99/month for Lite (annual billing). Standard is $74.99/month annual ($899/year); Professional is $99.99/month annual. Quarterly billing is higher. Note the no-refund policy. Verify current pricing at mashvisor.com/pricing.
Does Mashvisor work for real estate agents?
Yes, primarily for agents with investor clients. Mashvisor’s best use is investor-meeting preparation — pulling cap rates, rental projections, and heatmaps to show investors data-backed submarket analysis. Agents working exclusively with primary-residence buyers will rarely justify the cost.
Does Mashvisor have a refund policy?
No. Mashvisor does not offer refunds per its stated policy. You can cancel future billing at any time, but payments already made are not returned. Test with the Lite plan or quarterly billing before committing to annual.
Is Mashvisor good for short-term rental (Airbnb) analysis?
Yes — Mashvisor includes STR revenue projections, occupancy rates, and a regulatory database for 500+ U.S. cities. It covers both long-term and short-term rental scenarios in one platform, making it useful for mixed-strategy investor clients.
How We Reviewed
AIandRealtors.com reviewed this tool using publicly available product pages, pricing pages where available, help documentation, feature descriptions, terms or policy pages where relevant, and editorial analysis of how the product fits real estate workflows. This review is based on public product information and real estate workflow analysis. We have not independently tested every feature, output, integration, credit calculation, compliance control or support experience unless specifically stated.
